Regarding all feature film digital screenings in Bally’s and Paris, please note that Le Theatre des Arts will feature equipment provided by Christie and the Jubilee Theatre will
feature equipment from Barco Digital Cinema. All digital cinema equipment showcases the DLP Cinema® Projection Technology from Texas Instruments, the Official Corporate Sponsor of ShoWest 2007.

Sunday, March 11, 2007
1:00pm - 6:00pm Convention Registration
(Paris Ballroom Foyer, Paris Hotel)
Monday, March 12, 2007
6:30am Buses leave for Al Lapidus Golf Tournament at 6:30 am and 6:45 am from the Flamingo Road Entrance of Bally’s
Hotel 7:30am – 8:00pm Convention Registration
(Paris Ballroom Foyer, Paris Hotel)

8:00am Al Lapidus Golf Tournament
(Anthem Country Club)

8:00am – 6:00pm Trade Show Registration
(Palace Foyer, Bally’s Hotel)

8:15am International Day Breakfast
Sponsored by: Strong International Qube Cinema Your Hosts for Strong International:
Ray Boegner, Sr. Vice President
Daniel Benitez, VP, Latin American Sales
Troy James, Director of Customer Service
Your Hosts for Qube:
Rajesh Ramachandran, President & CTO
Raja Enok, Chief Marketing Officer
Jim Steele, Head of Business Affairs
Moderator: Eric Mika, SVP & Managing Director, Film & Performing Arts and Music Group, The Nielsen Company
Industry Addresses: “The International Market - 2006-07”
Andrew Cripps, President, Paramount Pictures
International “A UNIC Point of View: An Update on the European Exhibition Market”
Ad Weststrate, President, UNIC
(Champagne Ballroom, Paris Hotel)

9:00am Al Lapidus Tennis Tournament
(Tennis Courts, Bally’s Hotel)

9:30am International Day Seminars
A Focus on Japan
Moderator: Tetsuo Tsukada, President, United Cinemas
Panelists: Masaharu Ina, Director, Head of Sales & Business Affairs, TOHO Cinemas Ltd.
Naoshi Yoda, Managing Director, T-Joy
Jesse Lee, Managing Director, Japan, Twentieth Century
Fox Int’l
Isao Matsumoto, Director, Film Buying Dept., Warner
Mycal Cinemas (Le Theatre Des Arts, Paris Hotel)

11:00am Digital Seminar
“Digital Cinema – The Way Forward”
There has been good progress in the development and deployment of digital cinema both in the United
States and various International markets, but there continues to be the perception it is slow going. What
are the key challenges facing the pacing, progress and deployment of digital cinema around the world and
what is the "The Way Forward"? This session will dedicate itself to focusing on and discussing the key
issues which include global adoption of single standard and performance/compliance protocol, viable
business models and related issues, whether or not there is a sufficient international servicing
infrastructure to support efficient and reliable digital content servicing needs, security and key
management services and a host of other relevant issues. And, how might digital 3D technology impact the
overall pacing of deployment of digital cinema systems.
Moderator: Julian Levin, Executive Vice President, Digital Exhibition,
Twentieth Century Fox
Panelists: Chuck Goldwater, President & COO, AccessIT Media Services Group
Steve Bergman, EVP & GM, Deluxe Digital Media
Howard Kiedaisch, CEO, Arts Alliance Media
Curt Behlmer, COO of Digital Cinema & EVP, Theatrical
Services, Technicolor
Drew Kaza, EVP, Digital Development, Odeon/UK
Gwendal Auffret, CEO, Éclair
Joe Peixoto, President, Worldwide Cinema, Real D
Adam Rymer, SVP, Digital Platforms, Universal Pictures
(Le Theatre Des Arts, Paris Hotel)

12:30pm International Day Luncheon
Sponsored by: IMAX Corporation
Nielsen EDI
Exhibitor Host: Tim Richards, CEO, Vue Entertainment
Your Hosts for IMAX Corporation:
Rich Gelfond, Co-CEO & Co-Chairman
Brad Wechsler, Co-CEO & Co-Chairman
Greg Foster, Chairman and President, Filmed
Entertainment
Larry O’Reilly, Executive Vice President, Theatre
Development
Your Hosts for Nielsen EDI:
Nick King, President, International, Nielsen EDI
Award Presentations
International Lifetime Achievement Award
Isao Matsuoka, Chairman, Toho Co., Ltd.
Presenter: Mark Zoradi, President, Walt Disney
Motion Pictures Group
International Achievement in Filmmaking Award
Alfonso Cuarón
Presenter: David Linde, Co-Chairman, NBC
Universal
(Champagne Ballroom, Paris Hotel)

2:15pm International Distribution Marketing Presentations
Moderator: Nick King, President, International, Nielsen EDI
Presentations from:
Buena Vista International
Mark Zoradi, President, Walt Disney Motion
Pictures Group
Anthony Marcoly, President, BVI
Paramount Pictures International
Andrew Cripps, President
Roger Pollock, EVP, Int’l Distribution &
Operations
Jon Anderson, EVP, Int’l Marketing
Sony Pictures Releasing International
Mark Zucker, President
Universal Pictures International
Duncan Clark, Executive Vice President,
International Distribution
Warner Bros. Pictures
Sue Kroll, President, International Marketing
Veronika Kwan-Rubinek, President, International
Distribution
(Le Theatre Des Arts, Paris Hotel)

3:15pm Seminar
“A Digital Cinema Primer: Practical Understanding of
Digital Cinema Basics”
As digital cinema becomes more prevalent, the need to understand exactly ‘what it is’ and ‘how it works’
has increased. The proliferation of new acronyms can be daunting and difficult to understand. From the
DCDM to the CPL and all the DCP’s that generate VPF’s, the ISDCF (Inter-Society Digital Cinema
Forum, an association of industry professionals from every facet of digital cinema) has worked to put
together a presentation to provide basic understanding of the technology and provide definition behind
some of the acronyms associated with digital cinema in the process. The presentation and Q/A session will
also strive to demystify the process by detailing how content gets from production to exhibition in the
digital world. This will be a very introductory session that will also cover many frequently asked questions
surrounding the practical application of digital cinema in the business.
Presenters: Joe Hart, Director, Distribution Services
Technicolor Digital Cinema
Michael Karagosian, President, MKPE Consulting LLC
(Champagne Ballroom, Paris Hotel)

4:00pm – 6:00pm Las Vegas Ballroom Demonstration Suites
Ballroom 1 - T-Systems
Ballroom 3 - Panasonic
(South Tower, Bally’s Hotel)

6:00pm & 9:00pm ShoWest Showcase:
An Evening of Independent Film
(Cinemark Orleans 18 Theatres, Orleans Hotel)
**Each film screens at both 6:00pm and 9:00pm**
“Talk to Me” - Focus Features
“Away From Her” - Lionsgate
“Gracie” - Picturehouse
“The Valet” - Sony Pictures Classics
“The TV Set” - THINKFilm
“Goodbye Baby” - Renart Films / Gigantic
Pictures Production
(Buses begin continuous shuttle at 5:15pm from the
Flamingo Road Entrance of Bally’s Hotel. The last bus
returns at 11:30pm)
(Please remember that no cameras of any kind, still or
video, will be allowed into the theatre.)

8:00pm ShoWest Showcase Reception at The Cinemark Orleans
18 Theatres
Sponsored by: Newspaper Association of America
Noble Inc. Security
Your Host for NAA:
Jack Brady, Director of Marketing and Advertising
Your Hosts for Noble Inc. Security:
Tom Caruso, President
Michael Belfiore, Vice President, Operations
(Buses continue shuttle service between Bally’s Hotel and
Cinemark Orleans 18 Theatre. The last bus will return to
Bally’s Hotel at 11:30pm)

Tuesday, March 13, 2007
We are pleased to be hosting ShoWest University once again this year. ShoWest
University is a series of informal sessions to be held in Las Vegas Ballroom 5, located
in the South Tower of Bally’s. This program has been designed to help update and
educate the industry on a number of pertinent and important topics. Sessions will run
daily starting on Tuesday. Seminar times, topics and speakers are notated daily in this
schedule.

7:30am – 7:00pm Convention Registration
(Paris Ballroom Foyer, Paris Hotel)

8:00am – 6:30pm Trade Show Registration
(Registration Office, Grand Salon, Bally’s Hotel)

7:45am Opening Day Breakfast
Sponsored by: AccessIT
Reynolds & Reynolds
Your Hosts for AccessIT:
Bud Mayo, Chairman & CEO, AccessIT
Chuck Goldwater, President & COO, AccessIT Media
Services Group
Presentation: “Theatre Safety in the 21st Century”
Your Hosts for Reynolds & Reynolds:
Stanley J. Reynolds, President & CEO
J. Edgar Williamson, EVP & COO
Stan W. Reynolds, Vice President
Sandra K. Bell, VP, Theatres
Judy Gearhart, Asst. VP
Diana Wissler, Account Manager
Brooks Reynolds, Account Executive
Your Hosts for Variety International:
Jody Reynolds, Past International President
Rebecca Palmer, Exec. Dir., Variety Children’s
Lifeline
Jane Brody, COO, Variety Int’l
Anna LaDou, Executive Director, Variety Int’l
Award Presentation
The Inter-Society’s “Ken Mason Award”
John Pytlak, Eastman Kodak
Presenter: Ted Costas, President, Inter-Society
(Champagne Ballroom, Paris Hotel)

9:15am ShoWest Opening Day Ceremony
Welcome Remarks:
Lee Roy Mitchell, Chairman, NATO
Dick Cook, Chairman, The Walt Disney Studios
Jerry Bruckheimer, Producer (“Pirates of the Caribbean: At
World’s End”)
Brad Bird, Director (“Ratatouille”)
Texas Instruments, DLP Cinema’s ® “Salute to the $100
Million Films of 2006”
(Special thanks to Technicolor Digital Cinema, ETC and
Modern VideoFilm for their continued support in the
production of this year’s retrospective and to Dolby Labs
for providing the server.)
Convention Addresses:
Dan Glickman, Chairman and CEO, Motion Picture
Association of America
John Fithian, President & CEO, National Association of
Theatre Owners
Award Presentation:
ShoWesters of the Year
MaryAnn & J. Wayne Anderson
Presenters: John Fithian, President & CEO, National
Association of Theatre Owners and
Tom Sherak, Partner, Revolution Studios
Special Recognition:
Larry Etter, President, NAC
Barry Ferrell, President, ICTA
Jack Brady, Director of Marketing and Advertising, NAA
Tom Caruso, President, Noble Inc. Security
(Please note that for the Opening Ceremony, no cameras
of any kind, still or video, will be permitted into the
Theatre.)
(Le Theatre Des Arts, Paris Hotel)

11:15am Seminar
“3-D and Alternative Content – Not Just for Movies
Anymore”
Presented by Sony Electronics
Alternative content for your digital theater moves to the next level with live
events in 3-D. As demonstrated during the NBA All-Star Game weekend,
sporting and concert events captured - live - by 3D Digital Camera Systems and
exhibited - live - in 3D provide a new and more compelling theater experience.
Game enthusiasts competing together in multiple HD windows on a single 4K
projector can provide a way to monetize off-hours in your theater. A panel of
Industry Experts will discuss the moneymaking implications of these new content
avenues. Examples of gaming content and 3D "live" sports content will be
exhibited during the session.
(Jubilee Theatre, Bally’s Hotel)

12:00pm – 4:00pm Will Rogers Health and Fitness Fair
(Directors Room, Bally’s Hotel)

12:30pm 2007 “Red Carpet Event”
Hosted by your friends in Exhibitor Relations
Sponsored by: Deluxe Film Services / Deluxe Media Management
United Parcel Service
Cinema Scene Marketing
Your Hosts for Deluxe:
Randy Morgan, President, Deluxe Film Services
Michael Alvarez, Jr., President, Deluxe Media
Management
Your Hosts for UPS:
Art Costello, Director of Strategic Accounts
Brian F. McQuade, Strategic Accounts Sales Manager
Your Hosts for Cinema Scene:
Joe Ross, Managing Partner
Michael Holmes, Partner, International Business
Development
Participating Companies:
After Dark Films
Buena Vista Pictures Distribution
Focus Features/Rogue Pictures
IFC Films
Lionsgate
New Line Cinema
Paramount Pictures
Picturehouse
Sony Pictures Releasing
THINKFilm
Twentieth Century Fox/Fox Searchlight Pictures
Universal Pictures
Warner Bros. Pictures
Yari Film Group, LLC
(Don’t forget to visit the Variety Kids Silent Auction to bid
on one-of-a-kind entertainment items.)
(Please have your Passport stamped at the redemption
desk inside the ballroom to receive your Goody Bag
Certificate)
(Paris Ballroom, Paris Hotel)

2:00pm – 6:00pm ShoWest Trade Show and Corporate Suites
Palace Room 1 - AccessIT
Palace Room 2 - DTS
Palace Room 3 - Sony Electronics
Palace Rooms 4 & 5 - NEC Solutions America
Palace Rooms 6 & 7 - XpanD
(Grand Ballroom and Events Center, Bally’s Hotel)
Las Vegas Ballroom Demonstration Suites
Ballroom 1 - T-Systems
Ballroom 3 - Panasonic
(South Tower, Bally’s Hotel)

3:00pm Seminar
"Newspapers: It's a Brave New World"
There is a lot happening in the newspaper world across the nation. Declining circulation is old news, and
we show you why. We're talking about reaching new and younger audiences; robust interactive web sites,
new advertising space designs and more! Come and hear about new ideas and opportunities that
newspapers are offering to help you reach your target audience. You won't want to miss this exciting
session!
Sponsored by: Newspaper Association of America
Panelists: Shawn Riegsecker, CEO, Centro
Dawn Royal, Principal, Gallup
Tyler DiNapoli, Account Executive, Terry Hines &
Associates New York
Mort Goldstrum, VP Advertising, Newspaper Association
of America
(Skyview Room 5, Bally’s Hotel

5:30pm & Screening
6:00pm Metro-Goldwyn-Mayer’s
“Mr. Brooks”
ShoWest University – Schedule for Tuesday March 13th

3:00 pm Digital Cinema Update
Bill Mead, D Cinema Today

4:00 pm Performance Management: Pitfalls & Best Practices
Keith Wiedenkeller, Senior VP, Human Resources, AMC
Entertainment Inc.

5:00 pm Making Sense of Trans-Fat
Bill Hausmann,Vice President, Operations,
Ventura Foods' Lou Ana
Robert Perkins, Chairman Public Affairs
Committee, NAC
Larry Etter, President, NAC
(Las Vegas Ballroom #5, South Tower,
Bally’s Hotel)

5:30pm & Screening

6:00pm Metro-Goldwyn-Mayer’s
“Mr. Brooks”
Starring:
Kevin Costner
William Hurt
Demi Moore
Dane Cook
Danielle Panabaker
Marg Helgenberger
Academy Award® winner Kevin Costner in his most unexpected role to date is a man with two sides: one
the admired father/husband next door, the other a killer addicted to the thrill of murder. How far Mr.
Brooks will go to conceal his crimes and who can out-smart and stop him are the questions in this
electrifying psychological thriller, co-starring Demi Moore, Dane Cook and Academy Award® winner
William Hurt.
(Please note, you must show your screening ticket to
gain attendance.)
(Please remember that no cameras of any kind, still or
video, will be allowed into the theatre.)

(5:30pm - Le Theatre Des Arts, Paris Hotel and 6:00pm -
Jubilee Theatre, Bally’s Hotel)

8:00pm Opening Night Reception
Sponsored by: Sony Electronics
Your Host for Sony Electronics:
John Scarcella, President, Sony Broadcast and Business
Solutions Company
(Champagne Ballroom)

9:30pm & Screening

10:00pm Paramount Pictures’
“Disturbia”
After his father’s death, Kale (Shia LaBeouf) becomes sullen, withdrawn and troubled so much so
that he finds himself under a court-ordered sentence of house arrest. His mother, Julie (Carrie-
Anne Moss), works night and day to support herself and her son, only to be met with indifference
and lethargy. The walls of his house begin to close in on Kale. He becomes a voyeur as his
interests turn outside the windows of his suburban home towards those of his neighbors, one of
which Kale begins to suspect is a serial killer. But, are his suspicions merely the product of
cabin fever and his overactive imagination? The film stars David Morse & Sarah Roemer and is
directed by D.J. Caruso.
Kindly refer to and bring your assigned screening ticket
as provided in your registration envelope for your theatre
location and screening time.
(Please remember that no cameras of any kind, still or
video, will be allowed into the theatre.)

(9:30pm - Le Theatre Des Arts, Paris Hotel and 10:00pm -
Jubilee Theatre, Bally’s Hotel)

Wednesday, March 14, 2007
7:30am – 6:30pm Convention Registration
(Registration Office, Paris Hotel)

8:00am – 5:30pm Trade Show Registration
(Registration Office, Grand Salon, Bally’s Hotel)

8:00am Breakfast
Co-Sponsored by: Nestlé USA
Screenvision
Your Hosts for Nestlé:
Mike Mosher, Director of Specialty Markets
Tim Farha, Development Manager,
Specialty Markets
Your Hosts for Screenvision:
Matthew Kearney, President & CEO
Darryl Schaffer, EVP, Theatre Operations & Exhibitor
Relations
Award Presentations
“The Bert Nathan Memorial Award”
Mike Mosher, Director of Specialty Markets, Nestlé USA
Presenter: Larry Etter, President, NAC
2006 Will Rogers Institute Theatre Managers Awards
Moderators: Rory Bruer, Chairman, The Will Rogers Motion Picture
Pioneers Foundation
Bruce Snyder, President, The Will Rogers Motion Picture
Pioneers Foundation
At this time, the following circuits and their managers will
be singled out for their extraordinary efforts on behalf of
the 2006 Will Rogers In-Theatre Collection Campaign:
AMC Theatres
Regal Entertainment Group
(For a complete listing of honorees, please refer to the Will
Rogers acknowledgement page located in the Summer
Preview of the ShoWest Program Journal)
(Champagne Ballroom, Paris Hotel)

9:30am Seminar
“Showing You Ours: Our Ever Better Movie Ratings
System”
This informative panel discussion will enhance your appreciation for the system that 80% of parents
indicate they find useful in determining choices for their children. Designed to provide exhibitors with a
behind-the-scenes look at how the movie ratings system works, this panel begins with a discussion of what
the world would look like without our system – and then explores the process by which films get their
ratings, how ratings can be appealed, and your responsibilities in enforcing the age advisories and
restrictions in a voluntary system. You will learn about the content and purpose of the recent changes to
the rules – and how these changes do and do not affect your operations.
Panelists: MaryAnn Anderson, Vice President & Executive Director,
NATO
Joan Graves, MPAA
G. Kendrick Macdowell, Vice President, General Counsel
and Director of Government Affairs, NATO
Greg Goeckner, MPAA
Award Presentation
NATO/ShoWest Superior Achievement Award
Simon Barsky
Given to those individuals whose performance of their job or the
completion of and/or oversight of a significant body of work has
resulted in an important contribution to the motion picture
exhibition industry.
(Le Theatre Des Arts, Paris Hotel)

10:00am – 5:00pm Will Rogers Health and Fitness Fair
(Directors Room, Bally’s Hotel)

10:00am – 5:00pm ShoWest Trade Show and Corporate Suites
Palace Room 1 - AccessIT
Palace Room 2 - DTS
Palace Room 3 - Sony Electronics
Palace Rooms 4 & 5 - NEC Solutions America
Palace Rooms 6 & 7 - XpanD
(Grand Ballroom and Events Center, Bally’s Hotel)
Las Vegas Ballroom Demonstration Suites
Ballroom 1 - T-Systems
Ballroom 3 - Panasonic
(South Tower, Bally’s Hotel)

ShoWest University – Schedule for Wednesday, March 14th

2:30pm Employee Training Options in an Online World
Scott Bailey, Director, Client Services, Diversys
Learning, Inc.
Larry Etter, President, NAC

3:30pm Successful Marketing Plans
Mark de Quervain, Sales & Marketing Director, Vue
Entertainment

4:30pm Aspects of Security and Key Distribution for Digital
Cinema
Dave Schnuelle, Senior Director, Image Technology,
Dolby Laboratories Inc.
(Las Vegas Ballroom #5, South Tower, Bally’s Hotel)

11:00am Seminar
“Closed Captioning Systems: Emerging Technologies to
Increase Access to the Hearing Impaired”
Introductory Remarks: John Fithian, President & CEO, NATO
Moderator: Randy Smith, Sr. VP, HR Counsel, Regal Entertainment
Group
Presentations: Michael Karagosian, President, MKPE Consulting LLC
Nanci Linke-Ellis, SightLine Media LLC
Bruce Ridley, eMagin Corporation
Jack Cashin, President, USL, Inc
(Le Theatre Des Arts, Paris Hotel)

12:15pm Lionsgate Invites You To Lunch And A Preview Of Its
Upcoming Release Schedule
Sponsored by: Lionsgate
Christie Digital Systems
Dolby Laboratories
Myspace.com
Exhibitor Host: Dick Walsh, Executive Vice President & Film Chairman,
AMC Entertainment, Inc.
Your Hosts for Lionsgate:
Tom Ortenberg, President, Lionsgate Releasing
Steve Rothenberg, President, Domestic Distribution
David Spitz, Executive Vice President & General Sales
Manager
Your Hosts for Christie:
Jack Kline, President & COO
Craig Sholder, VP, Entertainment Solutions
Keith Watanabe, Sr. Manager, Cinema Sales,
Entertainment Solutions
Your Host for Dolby:
Tim Partridge, Sr. VP & General Manager, Professional
Products
Your Host for Myspace.com:
Shari Friedman, VP, Entertainment Sales
Award Presentation
“ShoWest Breakout Performance of the Year”
Dane Cook
“ShoWest Award of Excellence in Producing”
Mark Burg and Oren Koules
(Paris Ballroom, Paris Hotel)

2:30pm Seminar
“Independent Film Takes Center Stage”
Presented by Yahoo!
Welcome Remarks by Colleen Aylward, Entertainment
CDO, Yahoo!
Moderator: Anne Thompson, Deputy Film Editor, The Hollywood
Reporter
Participants: Bob Berney, President, Picturehouse
Jennifer Lopez (“El Cantante”)
Leon Ichaso, Director (“El Cantante”)
Mark Urman, Head of US Theatrical, THINKFilm
David Duchovny (“The TV Set”)
Jack Foley, President, Theatrical Distribution, Focus
Features
Bob Yari, Chairman, Yari Film Group, LLC
(Le Theatre des Arts, Paris Hotel)

4:15pm Screening
Picturehouse’s
“El Cantante”
Starring Jennifer Lopez & Marc Anthony, “El Cantante” is the dramatic-biography of Puerto Rican salsa
pioneer Hector Lavoe. The film follows Lavoe’s (Anthony) passionate relationship with Puchi (Lopez) and
his skyrocket to international fame. But even when he has it all, Lavoe is unable to escape the allure of
drugs and his personal pain. Directed by Leon Ichaso.
(Please remember that no cameras of any kind, still or
video, will be allowed into the theatre.)
(Le Theatre Des Arts, Paris Hotel)

7:45pm Something Big Is Coming!
“Hairspray”
Sponsored by: New Line Cinema
DLP Cinema®, A Texas Instruments Technology
Barco Digital Cinema
Your Hosts for New Line Cinema:
Rolf Mittweg, President and COO Worldwide Distribution
and Marketing
David Tuckerman, President, New Line Domestic
Distribution
Russell Schwartz, President, New Line Domestic
Marketing
Cam Galano, President, New Line International Releasing,
Inc.
Bob Kaplowitz, EVP, New Line Theatrical Distribution
Kristina Warner, Vice President Exhibitor Relations
Your Hosts for DLP Cinema®:
Doug Darrow, Brand and Marketing Manager,
DLP® Products Division
Nancy Fares, Business Manager, DLP® Cinema Products
Your Hosts for Barco:
Scott Freidberg, VP of Sales, Barco Digital Cinema N.A.
Mike Jones, VP and General Manager, Barco Digital
Cinema N.A.
(Paris Ballroom, Paris Hotel)

9:45pm Screening
Rogue Pictures’
“Hot Fuzz”
The biggest smash of the year in the U.K. (where it opened and remained at #1), Hot Fuzz is the
action-packed new comedy from the makers of the hit movie Shaun of the Dead. With the same razor-sharp
combination of humor and attention to detail they used to breathe new life into the undead, Simon Pegg
and Edgar Wright have set their sights on Action Movies for their next uniquely funny vision.
Written by Pegg and director Edgar Wright, Hot Fuzz reteams Pegg and Nick Frost alongside a
killer cast. In addition to Oscar winner Jim Broadbent, the stellar lineup of talent includes Paddy
Considine (In America), Timothy Dalton (The Living Daylights), Martin Freeman (The Hitchhiker’s Guide
to the Galaxy), Paul Freeman (Raiders of the Lost Ark), Bill Nighy (Pirates of the Caribbean: Dead Man’s
Chest), Lucy Punch (The Class), Anne Reid (The Mother), Billie Whitelaw (The Omen), Stuart Wilson (The
Mask of Zorro), Edward Woodward (The Equalizer), and plenty of surprises!
(Please remember that no cameras of any kind, still or
video, will be allowed into the theatre.)
(Le Theatre Des Arts, Paris Hotel)

Thursday, March 15, 2007

8:00am – 1:00pm Trade Show Registration
(Registration Office, Grand Salon, Bally’s Hotel)

8:00am – 5:00pm Convention Registration
(Registration Office, Paris Hotel)

8:15am Panel Discussion
“4K-Originated Movies: Playing Soon at a Theater Near
You”
Production formats are changing in Hollywood. By 2008, movies produced on 4K Digital Cameras and
stored on 4K Digital Recorders will be arriving at the box office. The cost-effective nature of 4K
production systems will produce movies with the 65mm visual quality of Ryan's Daughter and Lawrence of
Arabia. Join a panel of Industry experts as they exhibit 4K-produced footage already "in the can" and
discuss upcoming developments and projects using these new workflows.
Panelists: David Stump, Chairman of Camera Technology
Committee, American Society of Cinematographers
James Mathers, President and Co-Founder, The Digital
Cinema Society
Rob Hummel, President, Dalsa Digital Cinema
Panelists subject to addition and change at press time
(Jubilee Theatre, Bally’s Hotel)

8:30am – 12:30pm Will Rogers Health and Fitness Fair
(Directors Room, Bally’s Hotel)

9:00am – 1:00pm ShoWest Trade Show, Las Vegas Ballroom
Demonstration Suites and Corporate Suites
(Grand Ballroom and Events Center, Bally’s Hotel)
Continental Breakfast Served From 9:00am – 10:30am
Sponsored By: Harkness Screens
Avica Technology Corporation
Your Hosts for Harkness Screens:
Andrew Robinson, Managing Director
Your Hosts for Avica:
Nicholas Clay, Chairman & CEO
Scott Stremple, Vice President, Operations
Palace Room 1 - AccessIT
Palace Room 2 - DTS
Palace Room 3 - Sony Electronics
Palace Rooms 4 & 5 - NEC Solutions America
Palace Rooms 6 & 7 - XpanD
Ballroom 1 - T-Systems
Ballroom 3 - Panasonic
(Grand Ballroom, Events Center and South Tower, Bally’s
Hotel)

9:30am Presentation
“Engaging Moviegoers in a World of Choice: Voices From
the Web”
An in-depth analysis of the movie industry’s best customers
and what they really want from the movie experience.
These consumers will be profiled against moviegoers at
large as well as to the population of the US as a whole.
Insights into changes on key measures from last year’s
ShoWest presentation will also be addressed.
Presenters: Kathy Benjamin, Sr. Vice President, Nielsen NRG
Ray Ydoyaga, Executive Vice President, Nielsen NRG
(Champagne Ballroom, Paris Hotel)

10:45am Presentation
“REAL D Presents: Hollywood and Beyond”
Sponsored by: DLP Cinema®, A Texas Instruments Technology
Kodak Digital Cinema
(Le Theatre Des Arts, Paris Hotel)

12:30pm Final Day Luncheon and Presentation
Sponsored by: The Hollywood Reporter
Your Host: John Kilcullen, Sr, Vice President, Nielsen Business Media
Entertainment Group & Publisher, The Hollywood Reporter
Special Award Presentation
The Hollywood Reporter Boxoffice Achievement Award
for 2006 presented to
Sony Pictures Entertainment
ShoWest/NATO Marketing Achievement Awards
Ceremony
Presented by American Express
Use of Media & Events – Independent Film &
In-Theatre Display - Independent Film -
Ali Rae Pierce (Regal Ent. Grp.)
Community Event -
Bridget LeConey (Regal Ent. Grp.)
Use of Newspaper -
Daniel Lundquist (Celebrity Theatres)
Heart of Showmanship -
James Reese (Regal Ent. Grp.)
Presentation Binder & In-Theatre Display - Major
Release

ShoWest University – Schedule for Thursday, March 15th

9:30 am U.S. Dept. of Homeland Security: Our Role In
Fighting Movie Theft
David Faulconer, Section Chief, IPR, U.S. Dept. of
Homeland Security

10:30am Websites Working For You
Shawn Riegsecker, CEO, Centro
(Las Vegas Ballroom #5, South Tower, Bally’s Hotel)
Jodi Pine (Muvico Theatres)
Internet Promotion -
Wesley Ratliff (Regal Ent. Grp.)
Use of Media & Events – Major Release
Lee Milstead (Regal Ent. Grp.)
Overall Promotion & Showmanship -
Joe Girouard (Brenden Theatres)
Contributing Sponsors: Buena Vista Pictures Distribution, Focus Features,
Lionsgate, New Line Cinema, Picturehouse, Paramount
Pictures, Sony Pictures Releasing, Twentieth Century
Fox, Universal Pictures, Warner Bros. Pictures
(Paris Ballroom, Paris Hotel)

2:45pm & 4:00pm Exclusive Footage Presentation on “Surf’s Up”
From Sony Pictures Animation
(This is a ticketed event. In addition to your passport,
kindly refer to and bring your assigned time event & gift
redemption ticket as provided in your registration
portfolio.)
(Please remember that no cameras of any kind, still or
video, will be allowed into the theatre.)
(Le Theatre Des Arts, Paris Hotel)

6:30pm Final Night Banquet and Awards Ceremony
Sponsored by: The Coca-Cola Company
Your Host: Kathleen Ciaramello, Group Vice President Strategic
Alliances & National Sales
Welcome Remarks:
Lee Roy Mitchell, Chairman, NATO
Presentation of Sponsor’s Award to The Coca-Cola
Company
Presentation of the 2007 Coca-Cola Refreshing
Filmmaker’s Award to Josh Greenbaum and
Raul Fernandez
Presentation of the USA TODAY/ Coca-Cola Consumer
Choice Award for Favorite Movie of 2006 to
“Pirates of the Caribbean: Dead Man’s Chest”
As voted on by the readers of USA Today
2007 ShoWest Award Ceremony
Emcees: Nancy O’Dell / Billy Bush, “Access Hollywood”
(in order of presentation)
Animation Directors of the Year – Chris Miller &
Raman Hui
Supporting Actor of the Year – Freddy Rodriguez
Female Star of Tomorrow – Emma Roberts
Male Star of Tomorrow – Shia LaBeouf
Screenwriter of the Year – Bruce Joel Rubin
Supporting Actress of the Year - Rosario Dawson
Producer of the Year – Jerry Weintraub
Comedy Star of the Year – Steve Carell
Directors of the Year – Quentin Tarantino &
Robert Rodriguez
Male Star of the Year – Don Cheadle
Female Star of the Year – Kirsten Dunst
(Paris Ballroom, Paris Hotel)